A practical ecommerce SEO guide - product and category pages, site architecture, faceted navigation, product schema, content, and common pitfalls to avoid.
What is technical SEO? A plain-English guide to crawling, indexing, speed, structured data, and site architecture, why they matter, and how to spot issues.
A pre-launch and post-launch website migration SEO checklist covering crawling, URL mapping, 301 redirects, metadata, sitemaps and monitoring.
A plain-English guide to schema markup and structured data on WordPress, covering the most useful types and how to implement and test them properly.
A practical WordPress SEO setup checklist covering permalinks, indexing, your SEO plugin, titles, sitemaps, Search Console, HTTPS, speed basics and schema.
Core Web Vitals explained in plain terms - what LCP, INP and CLS measure, the thresholds to hit, and practical ways to improve each metric.
A pragmatic, prioritised technical SEO checklist covering crawlability, indexation, site architecture, canonicals, mobile, Core Web Vitals and more.
Yoast SEO does a lot more than turn a traffic light green. Here is how to configure it properly and use it to ship genuinely well optimised pages.
